Resource Center at Found
Overview
As Found continues to rapidly grow, there became a need for more organic growth and site traffic. A solution was to build an in-house resource center for SEO keywords and long term organic search.
Design
From start to finish, I conceptualized layout ideas to final ideation to eng team handoff. I eventually designed a visual brand system for editorial content as well.
Components
We developed systems for editorial design by formatting the hero and thumbnail imagery, as well as having consistent line weights for illustrations.
Editorial Design
Mediums include an array of styled “real life” photography, abstracted illustrations, and collaged gridded layouts.